Now considered a cornerstone of modern marketing, blogging helps businesses build authority, connect with their audience, and drive organic traffic. However, many business owners and marketers find it intimidating and laborious due to its many moving parts: content creation, SEO, promotion, and analytics. To help you with blogging for marketing, here are ten tools you need right now:
Content Creation Tools
Grammarly website screenshotThe foundation of a successful blogging journey is creating high-quality content. Your readers expect well-written and engaging posts that are easy to understand and, of course, free from errors. The following tools will help you achieve this:
1. Grammarly
An indispensable tool for authors, writers, and bloggers looking to refine and polish their work, Grammarly can help you do more than just correct your spelling and grammar. This software provides real-time suggestions for improving grammar, punctuation, and even tone of voice. In addition, it will give you AI-driven recommendations to refine your style and clarity. Its plagiarism checker ensures your work is 100% original, helping you achieve credibility in the blogging landscape.
2. Hemingway Editor
Named after the late great Ernest Hemingway, this blogging tool aims to simplify and clarify your written pieces. It identifies overly complex sentences, passive voice, and unnecessary adverbs that can weigh your writing down. Hemingway Editor also highlights writing issues in color-coded text to make it easy for you to find the errors and fix them.
