Being a micro-influencer isn’t exactly an easy task. Imagine juggling brainstorming, scriptwriting, shooting, editing, and posting, all while tracking metrics and monitoring other influencers in your niche.
Then there are the tasks of consistent posting, social media engagement, and collaborations. Without a doubt, growing your followers from 10,000 to 100,000 can be a gargantuan task.
Fortunately, there are tools and services that offer micro-influencers a reprieve from tedious tasks, allowing them to focus their energies on duties that require their utmost creativity.
Here are some of our favorite micro-influencer visual content resources:
1. Penji Penji is a design service ideal for startup companies, marketers, businesses, social media creators, and even agencies. For a flat fee per month, Penji allows its clients to request an unlimited number of designs depending on their needs. That said, it’s not surprising that even some of the top marketing agencies outsource their design needs to Penji.
Hailed as one of the best logo design agencies , Penji does more than logos. In fact, their services range from creating branding kits to producing social ads and even custom illustration and motion graphics. The turnover of creative work is quick, and clients can also request as many changes as they want from vetted designers who are among the world’s top 2% creatives.
Overall, Penji is a good choice for people who want to request micro-influencer visual content.
2. Hootsuite Next, Hootsuite is a social media management tool that is a must-have for any micro-influencer on Instagram and other platforms. In fact, it is a great tool that offers analytics, scheduling, and social listening.
For one, Hootsuite lets users schedule or publish posts across the main social media platforms. This includes Facebook, Instagram, X, Threads, LinkedIn, and more. Doing it all in one place makes content scheduling way easier and less messy for creators.
Plus, it can also create captions, video scripts, and more. Besides this, though, Hootsuite can also help you improve your online strategy.
Using their AI tool, users can get custom advice on how to stand out from their competitors and on hot and trending topics.
3. Canva Meanwhile, Canva is one of the most popular and user-friendly visual content tools in the market. With its easy-to-use templates, users can easily create trendy micro-influencer visual content. The tool offers more than just static design layouts. In fact, it also offers dynamic video templates with audio and transitions pre-set.
Recently, Canva has enabled users to use Affinity, a professional creative software, for free. This now allows all Canva users to get professional design tools for graphic design, photo editing, and page layout. In addition, Canva also lets users create their own brand kits, complete with their own color palette and font family. This makes it easier for creators to be consistent with their own brand when creating visual content.
Finally, while Canva is free to use, upgrading to a premium version will help users access a wider range of templates. This option is ideal for people who are beginners in creating micro-influencer visual content and don’t want to outsource creative work yet.
4. CapCut Want to increase your micro-influencer follower count through videos? CapCut may be the tool for you. This video-editing tool is made by ByteDance, the same creator of TikTok, and can be used on mobile and desktop.
The tool is built for short videos and allows users to easily trim clips, add transitions, effects, and filters. Users can easily layer videos, audio, text, and other effects. Plus, CapCut comes with AI-powered tools that assist users in making captions and removing backgrounds.
The tool is popular among creators because it makes editing short-form videos easier. That said, you can produce more content with the same effort you’ll exert using a more complicated editing tool.
5. LinkTree Meanwhile, if creators want to monetize their channel or create more traffic, having a LinkTree is a must to keep up with their micro-influencer program and persona.
Because video platforms like TikTok and Instagram are not made for sharing links in captions, a micro-influencer’s visual content needs to have embedded video links. In fact, LinkTree is one of the most well-known link-in-bio tools in the market right now.
LinkTree offers simple analytics on how the links performed online. Aside from this, the tool also allows users to generate shareable QR codes.
The tool is useful for creators who want to compile their storefronts, affiliate links, projects, and profiles in one place. This is customizable, so it can be tailored to any creator’s brand. Some micro-influencer examples who can use this include user-generated creators who promote branded content on their page.
6. Descript Next, Descript is another video editing tool for a lot of micro-influencer visual content examples. The tool has a lot of useful features that can help refine video clips. For one, Descript can remove filler words, translate content, and remove background noise. Doing this manually can take time, but their features make it easier and faster for creators.
Next, users can even adjust eye contact to make sure that creators can keep their audience engaged. This tool is great for people who want to start creating more quality videos.
7. VEED Last but not least, VEED is a reliable tool that can be used to edit videos and add closed captions to clips in over 100 languages. It’s crucial to note that while most media platforms can now generate captions, these are not always accurate. Most of the time, mainstream tools also cannot detect the correct language being used, leading to wonky subtitles. That’s where this tool comes in.
With VEED, you can even adjust the font style based on the vibe of your video, making it easy for creators to create cohesive videos. Aside from this, the tool can also create scripts, avatars, and translations. Because of VEED’s new AI features, the tool can easily make voice translations, which is handy for micro-influencer visual content.
Featured Image Credit: Photo by Liza Summer from Pexels
