Advertising in the digital space isn’t just about promoting your business and letting people know what you’re offering. It’s also about finding a suitable space or spots to get the most engagements and clicks. As you delve into advertising your business, know what paid advertising services there are. Plus, learn which agencies and platforms are used to promote your business online.
Types of Paid Advertising Services Social media marketing and advertising (e.g. TikTok ads, Facebook ads, Instagram ads) Display advertising Search advertising PPC advertising Video advertising Native advertising Influencer marketing Retargeting Shopping ads Top Paid Advertising Platforms Before listing our top paid advertising agencies, you should also know where to publish your ads. The agencies on this list below use these platforms and other sites to promote your business.
Google Meta LinkedIn Amazon TikTok Microsoft Top Paid Advertising Agencies 1. IDX IDX is one of the top advertising agencies helping businesses get more recognition and increase sales. It has an approach called ConnectedContent. They ensure that they connect their clients to their audiences. It specializes in the following paid advertising services:
Paid search management Paid social management Programmatic advertising services Display advertising Remarketing ads management Facebook ads management Products listing ads management Some of its notable clients are Rolls-Royce, Puma, and ASOS.
2. Single Grain Another big-name agency in the paid advertising industry is Single Grain . The improvement-obsessed agency knows how to lower your ad spend and grow your business. Regarding paid advertising, its expert employees know how to search for the best keywords, do media buying, and leverage the top advertising platforms. Additionally, it uses the following strategies:
Competitor analysis Periodic ROI measurement and reporting Campaign optimization In-depth keyword discovery Continual A/B testing Regular campaign reports Advanced campaign consulting The agency has helped Nordstrom Rack, The Mom Project, and Bigstock with its paid advertising campaigns.
3. Cedarwood Digital Here’s a UK-based advertising agency to consider when you want to expand your advertising reach in the country. Cedarwood Digital is an award-winning agency that specializes in SEO, digital media, and PR. The agency works with medium-sized businesses and enterprises helping them maximize their results and get success with their campaigns. Here are its paid media services:
PPC Social Google Shopping Display Advertising White Label PPC Casa Bella Furniture, Watches2U, and Hayes Garden World are some of its clients.
4. Disruptive Advertising Here’s another top advertising agency that specializes in paid advertising services. Disruptive Advertising aims to empower marketers and collaborate with authentic brands. Some of its advertising services include:
Google Ads YouTube Ads Amazon Ads Google Shopping Motion Ads The agency helped businesses reduce their cost-per-click, raise their conversion rates, and generate more leads!
Some of its notable clients are Adobe, KPMG, and Procurify.
5. Marcel Digital Marcel Digital is a Chicago-based advertising agency. It specializes in digital marketing services like SEO, Google Analytics, Content Marketing, and Paid Media. Under Paid Media, here’s what the agency offers to its clients:
Paid search Display Programmatic Paid social Amazon marketing YouTube advertising B2B Paid Search Agency You can rely on them to be driven by analytics, use cross-channel collaboration strategies, create tried-and-tested strategies, and execute them properly.
Its clients are Challenger, LightMart, and Medius.
6. NoGood Don’t be fooled by their name because they’re one of the best advertising agencies to work with. NoGood has an expert team specializing in paid search and advertising to achieve the best results for your campaigns. Its team knows how to search for the best keywords, understand your audience, and follow a funnel to achieve their client’s business goals. You can rely on them for paid search, social ads, CRO, and video marketing when it comes to your paid advertising strategies.
Invisibly, Steelseries, and Intuit Accelerate are some of its top clients.
7. (un)Common Logic If you want to work with an agency that values simple but not easy approaches to getting results, (un)Common Logic is the best agency partner to work with. The agency is eager to help businesses deliver excellent results. Plus, the agency ensures that it continues to grow through learning and communicating clearly with you throughout the project. Here are its paid media or advertising services:
Paid media audits Paid search ads Product listing ads Mobile ads International campaigns Display advertising Remarketing Programmatic advertising Ads on social media platforms Video ads Its big brand clients include IBM, Blue Apron, and Milliken.
8. Netpeak Netpeak has been in business since 2006, making it an experienced digital advertising agency. Its paid media services are PPC and link building. Here’s what the agency offers under those services:
PPC strategy Remarketing Shopping ads Search advertising Social media advertising Targeted advertising Outreach link building Crowd marketing Quora marketing Link insertion Editorial marketing The agency works with the biggest brands, including Domino’s, Tripadvisor, and Pandora.
9. Hive Digital If you want to work with an agency that plants 100 trees for every new client, Hive Digital is your best agency partner. It partners with globally responsible clients ensuring growth with its approach. As a 20+-year-old agency, its experts create strategies that have worked previously but integrate new techniques to achieve success. Its paid advertising strategies include:
Account setup Campaigns Landing pages Reporting The agency worked with ScottMadden, Shankle Law, and Secure Data Recovery.
10. The Social Shepherd Our final agency on this list is The Social Shepherd . Although the agency specializes in social-first marketing strategies, it also offers winning paid advertising services for clients. Here’s what you can expect when hiring the agency for paid media services:
Strategy Media buying Analytics and reporting Creative Feed management The agency worked with Passenger, Beebombs, and Love Leggings for paid media campaigns.
Final Thoughts A paid advertising campaign or strategy is a must, especially to increase sales and get more customers. Many businesses publish their advertising campaigns on their own on popular platforms. However, some may need extra push or help when you don’t reach your goals or get results. Fortunately, you can partner with the best-paid advertising agencies to grow your business!
