Influencer marketing is a successful and effective marketing strategy for brands like Adidas, Daniel Wellington, and Calvin Klein. Even though they’re some of the biggest brands on the planet, it doesn’t mean influencers won’t connect with your brand. You’ll need a robust influencer marketing platform to help you find the best influencers for your niche. And if you’re on the hunt, look no further. Here’s our list of the best influencer marketing platforms!
1. GRIN One of the top influencer marketing platforms is GRIN . The influencer marketing platform has three easy steps to help you connect with new influencers by using a web extension. Once you find the ideal influencers for your new marketing campaigns, you can nurture these influencers via email or affiliate codes. Finally, as your campaign goes on, you can get reports and analyze metrics and other attributes like sales, ROI, and costs.
Pricing: Pricing unavailable but you can get a demo
2. Upfluence Another must-try marketing platform is Upfluence . Here are its nifty features:
Influencer search Analyze influencers Workflow and outreach Influencer gifting Payments Campaign analytics One advantage of Upfluence over its competitors is the free tools. Check out the tools you can use for free:
Chrome extension Fake follower checker Instagram tools Twitch tools TikTok tools YouTube tools Pinterest tools Twitter tools Finally, you can integrate Upfluence into eCommerce and marketing platforms!
Pricing: Pay what you need
3. Shopify Collabs Is your online store hosted on Shopify? You don’t need to leave the platform to use an external influencer marketing application. Shopify Collabs is the app that connects you with top influencers in your niche! You can find partners, send gifts, and monitor affiliate orders in one place! Additionally, you can customize your creator application page and automate payments with Shopify Flow!
Pricing: Free but additional charges may apply
4. CreatorIQ If you want to partner with an expert in influencer marketing, many brands rely on CreatorIQ for influencer marketing campaigns. It uses state-of-the-art creator marketing solutions to ensure your brand connects with the best influencers. Here are its main features:
Discover Activate Optimize Convert Aside from discovering creators, you can build a community, too. Additionally, you can collaborate with your teams worldwide to align your influencer marketing goals across country lines. You can also measure impact and ROI. Finally, you can easily convert leads into customers!
Pricing: Request pricing
5. Klear (Meltwater) Another well-known influencer marketing platform to consider is Klear . Klear makes it easy for brands to find influencers and manage relationships with them. It has a discovery tool to help you filter influencers. Additionally, you can analyze and manage influencers. Finally, measure your campaign’s performance!
Pricing: Request pricing
6. Creator.co Creator.co is an influencer marketing platform that lets brands and creators connect with each other. As a brand, you can start by signing up. Then, you can get applications from interested influencers. You can get industry-leading insights and get access to the 300+ million profiles. Additionally, you can use one platform to get analytics to scale. Do you need help with your campaigns? Creator.co provides account managers to help you manage your campaigns and get more out of them.
Pricing:
Brand:
Self-Serve (DIY) - $460/mo Start-Up - $1,795/mo Agency:
Boutique - $7,495/mo Power House - $14,995/mo Global - $28,995/mo 7. Brandwatch Brandwatch is known for its consumer intelligence platform. However, this company also offers influencer marketing features to help you understand customers better by connecting with influencers. The platform guarantees that you can search for, nurture, and manage relationships with influencers. You can discover over 30 million profiles in one solution. Plus, you can manage your influencer database and build a network in one place!
Pricing: Pricing is unavailable, but there’s a separate plan for influencer marketing features.
8. Fohr Fohr ensures you will connect with the best influencers for your niche. You can use Fohr’s database to discover influencers who will advocate and support your brand. Fohr helps you send messages to influencers in one click and nurture relationships with them. Additionally, you’ll get valuable insights into your campaigns!
Pricing: Pricing unavailable, but you can book a demo.
9. Afluencer Do you need a free influencer marketing platform to try these platforms? Afluencer is one of the few that offers a free option! You can search for influencers to advertise or promote your products or services on Instagram, YouTube, TikTok, Facebook, or Twitter! You need to post what you’re looking for in an influencer and let influencers come to you. Send influencers messages directly using the Afluence app, too!
Pricing:
Free VIP - $49/mo Concierge - $99/mo Boss - $199/mo 10. IZEA Izea is one of the few influencer marketing platforms that offers software and managed service options. The software option gives you access to millions of influencer profiles in a few clicks. You can submit “casting calls” or find creator listings to connect with influencers directly. Additionally, IZEA is AI-powered! It generates images and creates copies based on your brand voice! However, you can also use their managed services to discover the best influencers. They have a dedicated team with experience spanning 18 years.
Pricing: Request consultation or a proposal
11. Traackr Are you executing data-driven influencer marketing campaigns? The ideal platform is Traackr . Like other apps here, you can discover influencers, get insights and analytics, manage relationships, and scale your content! One primary advantage of Traackr over other platforms is its optimize feature. You can maximize and allocate your budget. Plus, you’ll get gross campaign clarity! Top brands like Colgate-Palmolive and Shisheido have used Traackr to connect with influencers!
Pricing: Pricing unavailable. Request custom pricing for the following plans:
12. Captiv8 The last influencer marketing platform on our list is Captiv8 . Like Traackr, this is also a data-driven marketing platform. This platform offers a full influencer marketing suite where you’ll get social insights, amplification, and measurement features. Aside from these features, you can discover influencers using 500 filters to narrow your search. Additionally, you can automate workflows through activations. It will help you distribute content, fulfill gifts and products, track affiliates, and manage payments.
Pricing: Get a demo
