Although AI generators and logo design makers exist, businesses still want to pay for their logos. That’s the right call, especially if you want a unique logo for your brand. And if you don’t know where to start, find out where you can find the best logo design company for your business.
What Does a Logo Design Company Do?
1. Guide Businesses on The Logo Design Process
Nowadays, AI logo generators and traditional online logo makers allow you to create logos instantly. While that’s a cheap and fast option for many new businesses, these generators lack the human touch and connection required to create a logo. Logo designers will ensure the following:
- Ask about your company’s history or background that’s relevant to the logo design
- Research competitor logos to observe trends
- Draft logo variations based on your business’s preference and history
- Revise logo designs according to your feedback or review
- Produce final design
2. Provide Unique and Custom Logo Variations
Although AI logo design generators create variations, they’re not unique. AI logo generators likely source their logo designs from current templates. Logo designers take inspiration from existing logos. However, professional designers don’t use templated logo designs or plagiarize current ones. You can expect high-quality and custom logos from them. Plus, they show various designs based on your preferences and how relevant this design is to your industry.
3. Build Branding
Once the logo is ready, a logo design company can also go the extra mile by helping businesses build their brand. Since logos set the stage for your brand, you can finally get branding and marketing assets, such as websites, social media templates, brochures, emails, and more. You can get these assets as templates, which you can edit when you need to publish or print them.
Types of Logo Design Services
- Design or creative agencies
- On-demand graphic design services
- Graphic design marketplaces
- Design contests
Top Logo Design Companies
1. 99designs
99designs is a graphic design marketplace and contest company. You can find a logo designer or start a contest for various logo designs. But 99designs has also branched out to offer a free logo maker. This company is ideal for you if you need logo design variety. If you’re a new business, sometimes you have to look at different design iterations before choosing the right one.
Pricing:
2. Designhill
Designhill is one of the well-known alternatives of 99designs. Like 99designs, you can start a design contest or find a designer in their marketplace. However, Designhill’s edge is that they offer two other features: “buy a design gig” and “create a job post.” This gives you more choices to get different logo options.
Pricing:
- Logo design contest - starts at $249
- Hire a designer - You set your own price, or it depends on the designer
- Buy a gig - Gigs start at $10
- Post a job listing - begins at less than $1500 for short-term or part-time work and more than $1500 for long-term work
3. DesignCrowd
The last marketplace and design contest company on our list is DesignCrowd. It has the same business model as 99designs and Designhill. However, you can find designers from a specific country on DesignCrowd. You won’t have issues with communication, especially if you need to talk to designers in a language you’re comfortable speaking with. Moreover, you can start a more affordable design contest on this site.
Pricing:
- Logo design contest - starts at $109
- Hire a designer - It depends on the designer
4. Dribbble
Although Dribbble is considered a graphic design portfolio site, you can hire a designer immediately based on their portfolio. Or, you can post a job listing to attract talent to your new or growing business. You can post a freelance or full-time work job posting.
Further, you can access Dribbble’s Job Board and Designer Search to browse for the best designers. Unlike design marketplaces and contests, agencies also post their portfolios and can be hired for design work. Additionally, you can find detailed profiles when looking for designers to hire.
Dribbble is ideal for businesses looking for various creatives monthly.
Pricing:
- Hire a designer or freelancer - Price depends on the designer or freelancer
- Job Board - $299/mo
- Designer Search - $299/mo
- Job Board + Designer Search - $499/mo
5. Behance
Behance is another design portfolio site to find other designers. Like Dribbble, you can find logo design inspiration first. While you’re browsing, you can follow a designer or agency, then come back to their profiles if you want to hire them. Moreover, you can post a job listing on the site.
Pricing:
- Hire a freelancer or design agency - Depends on the freelancer or agency
- Job posting - $399
- Unlimited job postings - $1499/mo
6. Penji
Although known as an unlimited graphic design service, Penji is one of the leading logo design companies in the market. The graphic design service presents various logo designs for different industries. Additionally, with an unlimited graphic design company, you can save money if you need unlimited logo designs and revisions. Plus, Penji is ideal for companies with a high demand for design. Also, agencies can benefit from subscribing to Penji if they need to outsource their logo designs.
Pricing:
- Pro - $499/mo
- Team - $997/mo
- Agency - $1995/mo
7. Kimp
The last on our list is Kimp. Like Penji, Kimp is an unlimited graphic design service. The unlimited design service also creates logos for any industry. Similar to Penji, it’s ideal for businesses with a high demand for design. Plus, they offer video services, too, if you need them for your brand. Furthermore, agencies, entrepreneurs, health and fitness brands, and professional services are the ideal target audience for Kimp.
Pricing:
- Graphics - $599/mo
- Video - $699/mo
- Graphics + Video - $995/mo
Final Thoughts
With the world wanting things instantly, many businesses opt for DIY logo makers and instant AI logo generators. However, companies miss important steps and overlook some design elements to produce a unique logo. That’s why it’s better to invest in a logo design company to create a strong brand from the beginning.
