Staying ahead is every business's concern, this is why agile and innovative marketing solutions are a must. If you want to boost your brand this new year, you must start using a marketing-as-a-service company . These offer scalable, on-demand strategies tailor-fit to your brand's unique needs. If you want to find the right fit, here is our list of recommended MaaS companies that can help you take your marketing efforts to the next level:
1. Hibu Taking pride in its advanced proprietary platform, Hibu is a trusted Marketing-as-a-Service (MaaS) company. It provides small and medium-sized businesses (SMBs) with complete digital marketing solutions. Its decade of experience and a 4.4 rating have made it a go-to partner for many brands.
Hibu's key features include custom website design, SEO, PPC advertising, and social media marketing. It can also help with listing management, search marketing, display advertising, and reputation management. Hibu's client-centric approach and ability to handle the complexities of digital marketing make it a top choice for brands looking to enhance their online presence.
2. Vendasta Offering AI-driven marketing solutions, Vendasta is a leading marketing-as-a-service platform that helps you market, sell, bill, and fulfill services at scale. It integrates various marketing tools, including CRM (customer relationship management), email and SMS marketing, social media management, and reputation management.
Vendasta also offers white-label solutions to let you rebrand and offer your services under your own brand. This marketing platform gives you access to a vast marketplace of products and services to enable you to meet diverse clients' needs. It also offers automation features to optimize productivity and allow you to focus on strategic growth.
3. Marketo A premier marketing-as-a-service solution, Marketo is a part of Adobe's Experience Cloud. It specializes in marketing automation and customer engagement, catering to businesses of all sizes. It also offers advanced lead generation, segmentation, and nurturing capabilities. If you're big in email marketing, Marketo has dynamic templates, A/B testing, and personalization options that allow you to craft impactful email campaigns.
With Adobe's AI-driven insights, Marketo lets you create highly personalized customer experiences across multiple channels. It integrates seamlessly with some of the most popular CRM systems while supporting campaign executions across various channels.
4. HubSpot A popular name in the marketing industry, HubSpot is known for its all-in-one inbound marketing, sales, and customer service solutions. Its platform is user-friendly, highly scalable, and integrates well with a variety of functions, making it a preferred option for brands looking to centralize their operations.
HubSpot's key features include a marketing hub comprising content creation, SEO, and social media management tools. It also offers CRM integrations, email marketing and automation, lead generation, and management features. It's a comprehensive ecosystem that lets you market, sell, and provide support in a single place.
5. WebFX Having generated billions of dollars in revenue for its clients, WebFX has made a name for itself in the marketing-as-a-service landscape. It uses its proprietary technology to deliver exceptional results for brands aiming to attract customers or simply dominate a competitive market. WebFX offers various services, including SEO, PPC advertising, content marketing, email marketing, and social media management.
WebFX's MarketingCloudFX helps you track, analyze, and optimize your marketing campaigns. Its predictive analytics, ROI tracking, and data visualization empower you to make informed decisions. It has a team of certified marketing experts who ensure best-in-class service.
6. Single Grain A full-service marketing agency, Single Grain has all the features and services you need to drive and convert quality traffic. Its key services include SEO, content marketing, paid advertising, and conversion rate optimization. Its expert team comprises highly specialized marketing geniuses with experience in various industries.
Single Grain has a proven track record, collaborating with top brands such as Uber, Amazon, and Salesforce, delivering measurable results. This MaaS recognizes that each business is unique, helping develop personalized marketing strategies that align with your business's specific goals and target audiences.
7. Kubbco With a deep expertise in social media marketing, Kubbco is a marketing-as-a-service agency you must consider. It strongly emphasizes data-driven campaigns, content creation, influencer marketing, and paid media. Its approach is centered on building genuine connections between its clients and their clients. It crafts social-first strategies for each of its clients' platforms to ensure they stand out and reach their target audiences effectively.
Kubbco has the knack for transforming your brand's story into compelling visuals and written content. It also uses trusted influencers and will connect you to those with values and audiences that align with yours.
8. Terminus Another leading name in the marketing-as-a-service industry, Terminus specializes in account-based (ABM) solutions. This means this company empowers businesses to engage with high-value accounts through personalized revenue growth. Its key features include a comprehensive platform that offers end-to-end solutions to help you identify, engage, and convert target accounts.
Terminus also offers multi-channel engagement, advanced data capabilities, real-time analytics, and conversational marketing tools. It has been recognized as a leader in the ABM space, earning it accolades, such as The Forrester New Wave™: Account-Based Marketing Platforms, Q1 2022 report.
9. Lyfe Marketing An award-winning social media management agency, Lyfe Marketing is a marketing-as-a-service company you can consider. It offers a wide range of services, including social media marketing, social media advertising, email and SMS marketing, and PPC management. Since its launch in 2011, this company has handled more than 2,000 social media marketing campaigns, focusing on platforms such as Facebook and Instagram.
Lyfe Marketing's social media marketing services include content creation, scheduling, and community engagement. It also designs and executes targeted advertising campaigns on several social media channels. It will also provide detailed analytics and performance reports to help you assess the effectiveness of its marketing strategies.
10. Cvent A well-known software-as-a-service (SaaS) company, Cvent specializes in event management solutions. It offers a comprehensive platform for planning, managing, and hosting in-person, virtual, and hybrid events, conferences, and meetings. It provides event marketing and management tools, including online registration, customizable event websites, and attendee engagement features.
Cvent also helps you with venue sourcing, giving you access to a massive network of more than 300,000 venues, making it easy to plan your events. Its client-centric approach and global reach allow you to serve a diverse clientele across various industries.
