Today, modern businesses heavily rely on contact apps. Remembering phone numbers, emails, and addresses of customers and other contacts is a significant challenge. Consequently, business owners and managers store this task on their phones and computers through digital assistants. Customer relationship management software (CRM) is a popular tool for storing contact information, tracking sales activities, managing leads, and analyzing customer data.
What’s more? Chatbots and other technologies emerge as AI continues flourishing, driving CRM growth and popularity. Another emerging market that can further enhance the capabilities of CRM and other cloud-based solutions is emerging. According to Statista , the SaaS market experienced substantial growth in 2023, reaching an estimated value of $197 billion. This figure is projected to further increase to $299 billion by 2025. Let’s explore the top ten SaaS software you can use in 2025 and beyond.
1. HubSpot CRM Screenshot from the Hubspot website HubSpot CRM is the leading SaaS CRM software. Its built-in onboarding integrates with your current sales process and marketing automation . In addition, HubSpot CRM has easy-to-use tools that can help you with customer relationships and retention.
Here are the key benefits of HubSpot CRM:
Streamline your email process through email templates, reminders, and inbox AI. A mobile app is also available to let you work anytime, anywhere. Track emails, meetings, and notes. Allow HubSpot sales tools and third-party app integration to sync your data and see everything necessary at a glance in your dashboard. Improve customer retention through help desk and support tickets. Pricing: Free
2. Salesforce Sales Cloud Screenshot from the Salesforce Sales Cloud website Salesforce Sales Cloud is an all-around platform for sellers, sales leaders, and sales operation professionals that helps grow sales and increase productivity. As the No. 1 AI CRM for Sales, Salesforce has integrated trust AI and data so companies can sell faster and wiser. In the latest reviews on G2, users are delighted that Salesforce Sales Cloud is highly scalable and customizable to fit their unique business needs.
Pricing: From $25 to $330/user/month
3. Zoho CRM Screenshot from the Zoho CRM website Zoho CRM is one of the famous platforms for small to midsize businesses to maintain customer relationships while motivating sales representatives. It further embraced artificial intelligence (AI), expanding the features of Zia AI sales assistant. Zoho CRM introduced ChatGPT integration to help draft emails faster through Smart Prompt. Despite these enhancements, Zoho maintains its competitive pricing, making it a better choice if you’re looking for cost-effective SaaS CRM software.
Pricing: Starts at $14/user/month
4. Pipedrive Screenshot from the Pipedrive website Pipedrive is an intuitive sales CRM tool that enables teams to close more deals. Its popularity is attributed to customizable sales pipelines, real-time analytics, and robust AI features. In addition, Pipedrive integrates with 400+ third-party tools, making it easy to incorporate into your daily business operations.
Pricing: Starts at $14/month when billed annually. Offers a free 14-day trial.
5. Monday CRM Screenshot from the Monday website This CRM empowers sales teams to sell faster at every customer journey phase. Monday CRM empowers revenue teams to streamline their sales process with its user-friendly interface, no-code automation capabilities, and AI-powered features. His flexibility reduces costs and enhances overall sales performance.
These key CRM features are available on Monday CRM :
No code customization and automation Lead enrichment Over 500 integrations AI capabilities include email generator, sentiment analysis, forecasting, etc. Funnel chart Mobile app Pricing: Starts at $12/month
6. Insightly CRM Screenshot from the Insightly website Insightly CRM is a platform for pipeline management, workflow automation, and creating custom interfaces tailored to your team’s needs. It allows you to work efficiently on a desktop or the mobile app. Below are the advantages of Insightly CRM:
Smooth data input and sharing Intuitive interface that's consistent and easy to pick up Highly customizable Easy integration with other Insightly solutions like help desk and marketing apps Pricing: Starts at $29/month, billed annually. Offers a free 14-day trial.
7. Oracle Sales Screenshot from the Oracle website AI is integrated into Oracle's platform to help quicken the sales cycle with data-based suggestions. Get a detailed predictive analysis using “what-if” models considering products, territories, seasonality, etc.
The Oracle website is overwhelming compared to competitors, and basic information like pricing is only available when you talk to sales. Still, Oracle Sales is one of the best CRM tools for those needing simple CRM software.
Pricing: It is not disclosed on their website. However, TrustRadius lists the lowest tier for Oracle Sales as $65 per month.
8. Zendesk Sell Screenshot from the Zendesk website Zendesk Sell is a simple yet complete CRM tool that's highly customizable and leverages AI for handling small tasks, like managing your help tickets. Zendesk Sell summary: You can make calls, texts, and emails directly within the platform. You can also work from the Zendesk Sell mobile app. Let the reporting center gather essential data points and send them to your sales and marketing teams weekly or monthly.
The consolidated communication tools within Zendesk Sell make this attractive for SaaS sales reps who are sick of juggling many communication channels.
Pricing: Starts at $55 per month when billed annually.
9. Keap CRM Screenshot from the Keap website Keap is a small business CRM and automation platform designed to grow your profitable business. With Keap, you can easily capture, organize, track, and nurture your leads to increase sales and revenue. The Keap CRM has everything you need to automate your business: lead capture and management, sales automation, marketing automation, email automation, and text marketing.
Pricing: Keap has three pricing plans, from $249 to $499.
10. Microsoft Dynamics 365 Screenshot from the Microsoft Dynamics website Microsoft Dynamics 365 is a massive, multi-faceted customer relationship management tool for enterprise resource planning (ERP). It has many specialized CRM platforms under its umbrella for different focus areas. The areas that apply most to SaaS companies are sales, customer service, and customer insights. You can purchase these SaaS CRM solutions individually or package them together. The mobile app also offers ease of use when working away from the office.
The only drawback is that the onboarding process isn't straightforward like that of HubSpot and Zoho CRM.
Pricing: Microsoft's customer service CRM starts at $50 a month, sales CRM starts at $65 a month, and customer insights CRM starts at $1,700 monthly.
Conclusion There you go, the best SaaS CRM software you can use to grow your business in 2025. This list only provides overview and pricing options of each platform. Research deeper to learn more about them and see which one fits your requirements and goals.
Featured Image Credit: Blake Wisz from Unsplash
